Must subscribe websites and blogs for marketers
05/09/12
The world of marketing is ever evolving with new technologies, changes in consumer behaviour and global trends impacting how marketers operate. It’s essential that marketing professionals are always keeping up to date with marketing issues and challenges to ensure they do all they can to maximise the return on campaigns. This is why I have put together this list of the best websites and blogs on the internet that marketers need to be checking out every week. The sites I have chosen cover the full marketing spectrum from copywriting, advertising, PR, digital and consumer behaviour.
- eConsultancy
Provides advice on internet marketing strategy and best practice as well as market research, guides and training on digital marketing.
- AdAge
A well established website Ad Age’s columnists are some of the most experience and ground breaking professionals within the industry.
- Hubspot
As one of the market leaders in providing inbound marketing solutions their blog, eBooks, seminars and whitepapers are essential reading for anyone within this discipline.
- Mashable
Mashable covers everything from marketing, business, technology, social media and is a great resource for identifying emerging consumer trends.
- The Wall
If it’s social media that rocks your boat that The Wall is the blog for you. With great advice about maximising social advertising and growing your following check back on a daily basis as there’s always something new happening in the world of social media.
- SEO Moz
Not just about SEO the SEO Moz blog is a great resource for all things digital and has a great community that will be happy to help with any queries.
- Marketing Week
Marketing week brings you all the latest news, advice and opinion about the world of marketing. With insightful interviews from theUK’s leading marketing directors it is a valuable resource for any marketing professionals.
- Copyblogger
If you need ideas and inspiration for writing compelling web copy that will attract consumers and improve conversion rates then you need to regularly check the copyblogger blog.
- Creative Review
If you’re short of ideas then check the CR Blog. While it’s core demographic are designers its still an essential read for marketers looking to create a buzz around their brand.
If you’re serious about your marketing career then you need to be reading these sites to give you that competitive edge. Every employer loves a self motivated individual who will bring new ideas and energy into their business. If you are looking for new career opportunities then please get in touch.
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By Nici Jones
Nici is a Recruitment Consultant spearheading the Marketing Recruitment Division of Yolk Recruitment. With over 7 years recruitment experience, she is well known South Wales & the South West. @niciyolk |