Marketing Communications Manager | Marketing Jobs South Wales

Job Detail

South Wales

£30,000 - £35,000 Negotiable

Role

My established and forward thinking client in Cardiff is looking for a Marketing Communications Manager on a fixed term basis until end March 2013 to work on a specific project.

This purpose of this position is to increase public awareness of a specific programme and drive a coordinated and multi-channel marketing campaign to generate referrals to the advice centre from those affected in targeted areas of Wales. The role will also directly manage a small team who engage with stakeholders to deliver that channel of activity for the programme.

Responsibilities

Increase public awareness of the programme through the delivery of the Marketing and Communications strategy through a coordinated plan of activity across multiple channels to raise consumer awareness of the programme and drive referral volumes that are balanced for the advice centre;
Manage the development and delivery of a comprehensive marketing and communications plan for the commercial contract. Working across a variety of stakeholders to deliver uptake in specific areas of Wales to meet key performance indicators for the successful delivery the contract;
Act as a brand guardian for the across the programme;
Coordinate with other activity in Wales both internally and externally to deliver efficiencies and programme targets.
Motivate and manage staff within the Marketing team to deliver their objectives and fulfil their potential

Requirements

A recognised national marketing qualification
Experience managing a team, preferably managing a remote team
Proven experience in a marketing role with experience of market analysis, campaign planning and implementation in order to make recommendations for the programme
Experience marketing a service led industry rather than product
Experience having full responsibility of a marketing budget
Good strategic planning skills.
Ability to engage with people at all levels.
Ability to motivate and manage a diverse team.
Proven experience in a marketing role with experience of market analysis, campaign planning and implementation and project management.
Experience of developing and delivering cost effective consumer facing marketing campaigns within budgets.
Experience of dealing with the media and PR.
Experience of customer segmentation and profiling.
Experience of on-line marketing.

Rewards

Basic salary of £30,000 - £35,000 (pro rata)

Due to the large number of applicants we receive, unfortunately if you haven’t heard from us within 7 days your application has not been successful in this instance. We wish you luck with your job search.

Profile

Yolk Recruitment specialises in recruiting for a wide range of business-critical commercial positions. We source elite professionals within the marketing arena with a proven track record of achievement and work with clients that will deliver on your career aspirations.