Data Analyst
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Location
Cardiff
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Sector:
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Job type:
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Salary:
Up to £400000.00 per annum
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Contact:
Erin Masson
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Email:
Erin.Masson@yolkrecruitment.com
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Job ref:
BBBH31510_1674737291
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Published:
about 1 year ago
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Expiry date:
2023-02-25
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Start date:
ASAP
Data Analyst - Cardiff - Highly Hybrid (1 day a week in the office) - £40,000 + up to £6,00 bonus - 2 stage interview - Sector: Financial Services - Excellent benefits - Opportunity to learn Snowflake
Yolk Recruitment are currently working with a leading financial service company on their search for a Data Analyst to join their growing team.
This is an exciting opportunity to work closely with internal customers, you will be responsible for delivering excellent campaign design and end- to -end database marketing campaigns, including pre campaign planning, data extractions and insightful post campaign analysis.
Responsibilities:
- Providing data expertise on the information available for the campaign, communication, and data extraction.
- Ensuring robust tracking of campaigns in place, including implementation of control cells, test and learn methodology and campaign tracking.
- Providing analytical expertise to help optimise campaign targeting to create the maximum value.
- Developing post campaign analysis reports on performance of campaigns.
- Working across the team and with internal customers to continually improve campaign performance.
- Making recommendations on how future campaign and communications performance and value can be improved.
- Fully understanding the Group Marketing Database (GMD) and Campaign Management data and infrastructure to ensure campaigns are robust.
Skills:
- Experience of deploying models / analysis to drive greater database marketing performance
- Experience of deploying propensity and other models to campaigns
- Experience building dashboard in Power BI, Tableau or Looker
- Be able to recognise database marketing trends and how they are/will impact on Insurance Customers including multi-channel campaigns
- Experience with SQL
- Be proficient with SAS or alternative analysis tool for analysis
Desirable:
- Experience with Snowflake
Benefits:
- Up to 17% bonus
- 25 days holiday (excluding bank holiday)
- A great pension scheme, life insurance and income protection
- You can participate in our electric car scheme - which offers our employee's the option to hire a brand new electric car through tax efficient salary sacrifice.
- Many discounts on our products and a range of high street stores and online offerings