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Marketing Manager

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​We are working with the IWA who are looking for a Marketing, Digital and Events Manager to join their team. The role will be responsible for generating a significant proportion of our income through expanding our thriving membership scheme and by taking our highly-regarded events and training programme to the next level, helping us make our ideas a reality with your digital know-how.

This is what you’ll be doing

  • Developing and delivering a strategic marketing plan for the IWA, maximising opportunities to grow our membership and commercial activities, with the aim of increasing our reach, engagement and income.

  • Lead the operation and ongoing development of the IWA’s membership systems and associated software packages including our CRM (currently Salesforce), Eventbrite, Mailchimp, and develop appropriate processes to ensure data captured is in line with GDPR requirements, used effectively and easily reportable

  • Lead, develop and deliver a programme of high-impact events and training to disseminate the IWA’s work and to capitalise on commercial opportunities

  • Ensure our events and training programme is fully promoted across all our platforms, working closely with other team members

  • Research and 'horizon scan’ to identify relevant future topics for events in line with IWA strategy and priorities.

The experience you’ll bring to the team

  • Proven experience of developing and delivering a marketing strategy

  • Proven track record of developing and managing a programme of events or training, and of following up to achieve maximum impact

  • Proven track record in developing and managing positive relationships with key external stakeholders across a wide range of sectors

  • Excellent verbal communication skills and the ability to write strong copy with clarity, accuracy and style on a range of platforms and for a range of audiences

What you’ll get in return

  • Salary of £32,000

  • 25 days annual leave

  • Great company pension

Are you up for the challenge?

If you believe that you have the skills and experience for this role - please get in touch. We also offer referral scheme for any candidates whose details have been passed to us that we successfully place. If you have any further questions then please contact Katie Phillips at Yolk Recruitment.

Please note, whilst we do our best to contact all candidates, due to the high number of applicant we receive we cannot guarantee this for every role. IF you gave not heard from us within 7 days of applying -then unfortunately you have been unsuccessful. Please keep an eye on our website for more opportunities.